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Sunday, January 26, 2020

Theories of Entrepreneurship

Theories of Entrepreneurship Jump to: Sociological Theories of Entrepreneurship Economic Theories of Entrepreneurship Cultural Theories of Entrepreneurship Psychological Theories of Entrepreneurship This essay aims at reviewing the development of the enterprise, entrepreneurs and entrepreneurship literature to date. Comments from various authors point to the fact that this area, both as an area of study and an area of research, is relatively new when compared with other fields of business such as economics and business management. There are however a multitude of theories that have been propounded to explain the developments in the area. These theories, their assumptions and pronouncements will be reviewed and critiqued in this essay. The concepts of enterprise, entrepreneurs and entrepreneurship will be discussed in the first section. The subsequent section shall review major or leading theories in the area and the third section shall look at the development of the event management industry, the relevance of entrepreneurship within the area of event management and the role entrepreneurship has played in the development of the industry. A supplement to this essay shall look at the skills an entrepreneur should possess from the perspective of different authors. A brief self assessment of my own skills will be made and indications of how I plan to develop these skills in the future will be highlighted. Enterprise Thefreedictionary.com defines an enterprise as an undertaking especially one of some scope and risk (www.thefreedictionary.com). Other online dictionaries on google.com use words and phrases like a bold, a difficult, a dangerous, an important, a business venture, a company, requiring courage, energy, dedication to describe what an enterprise actually is. Veblen (2005) in his book, the theory of business enterprise gives a more subtle description of what an enterprise really is (in the business sense). He notes that the motive of business (an enterprise) is pecuniary gain, the method is essentially purchase and sale †¦ the aim and usually the outcome is the accumulation of wealth (p. 16). This contention about the motive, the method, the aim and the outcome of an enterprise qualifies the former definition. The insight drawn from these phrases is that literally all establishments on the high streets today and all the ways in which people try to earn a living is one form of enterprise or another. It could range from big businesses such as public companies through partnerships to family businesses and sole proprietorships. The event management industry for example is composed of several event management enterprises. These are mainly partnerships and private limited companies formed and managed with the goal of turning a profit. Exam ples include OWL Event Management LTD and Innovative Event Management. These comprise organizations where individuals come together to provide a service to individuals and other businesses in return for a profit. Entrepreneurs Congruent with the definition of an enterprise, one can contend that an entrepreneur is that person who runs, manages or owns an enterprise. This statement however does not fully describe who an entrepreneur really is. Arthur and Sheffrin (2003) regard an entrepreneur as a person who possesses a new venture, a new enterprise or a new idea, assumes responsibility for the risks involved in running such a venture or enterprise or pursuing his idea and enjoys the benefits and outcomes from such activity. The recurrent theme in Arthur and Sheffrins view of an entrepreneur is new which in the literature refers to innovation. As the subsequent discussions will indicate, Innovation is a central theme that runs through the entrepreneurship literature and practice. There are other views on this issues which will be expounded on shortly. The act of being an entrepreneur is referred to as entrepreneurship. Both terms are therefore closely related and there is no marked distinction in the literat ure between them. The discussion on entrepreneurs will therefore be culminated with entrepreneurship for simplicity and clarity. Entrepreneurship Baron and Shane (2008) contend that there is no single agreed definition of entrepreneurship either as an activity or a field of study. They acknowledged that the definition of entrepreneurship introduced by Shane and Venkataraman (2000) is one with high popularity. Shane and Venkataraman (2000) define entrepreneurship as a field of business aimed at understanding how opportunities for innovation in terms of new products, services, markets, production process, raw materials, ways of organizing existing technologies, arise and are discovered (or in fact created) by individuals (entrepreneurs), who develop and exploit these opportunities through different ways to produce a wide range of effects (Baron and Shane, 2008). Baron and Shane, (2008) support this definition by emphasizing that entrepreneurship involves identifying an opportunity that is potentially valuable in the sense that it can be exploited in practical business terms and yield sustainable profits†¦ and actually exploiting or developing this opportunity (p. 5). They extend this definition by emphasizing the need to be able to run the resulting business successfully after the opportunity is developed. Early entrepreneurs in the event management industry recognized the need for a service- event management. The history of humankind is marked with celebrations-man is a social being. People always come together, mainly temporary, to achieve certain goals under a time limit. This raised the need for effectiveness in these meetings which today is ensured by the event management industry. The growth in entrepreneurship Baron and Shane (2008) present startling statistics revealing that over a million new businesses were started in the US over a 10 year period with over 10 million people being registered as self employed. The growth in entrepreneurship has been attributed to three main factors. Baron and Shane (2008) argue that three factors have spurred growth in entrepreneurship through the 20th and 21st centuries. These include the media, fundamental changes in employment contracts and change in basic values (p.9). These conform to theories of social change discussed above. The media has put entrepreneurship in a positive light with many entrepreneurs such as Bill Gates, taking up role model positions in the world. In terms of the employment contract, the writers argue that workers are increasingly seeking for independence and freedom. Employers also employ strategies to hire and fire with ease in order to cut costs. This has made entrepreneurship a safety hob for most individuals. Theories on entrepreneurs and entrepreneurship Several theories and a continuum of approaches have been developed over the years to describe entrepreneurs and to explain the development of entrepreneurship. Deakins and Freel (2009) surmises major contributions and view points held in the area. Deakins and Feel (2009) contend that an entrepreneur has been considered as an innovator (Schumpeter), an organizer of factors of production and a catalyst for economic change (Say, Casson and Cantillon), a highly creative individual (Shackle). Ucbasaran et al (2001) reviews the development of entrepreneurship literature and contends that various themes or lines of enquiry can be identified in the building of entrepreneurship theory. These include: entrepreneurs personalities, backgrounds and early experiences; entrepreneurs traits; behavioral aspects of entrepreneurs; cognitive processes in decision making; and heuristics (Ucbasaran et al., 2001). Below, I review some of the early contributions in this area under four different umbrellas; sociological theories, economic theories, cultural theories and psychological theories. This classification is pervasive in the literature (Ucbasaran et al., 2001; Deakins and Freel, 2009, Mohanty, 2005). Sociological theories Several theories have been advanced to explain how social factors affect the growth of entrepreneurs. Two established theories have been recurrently discussed in the literature; the theory of religious beliefs and the theory of social change. These theories explain how sociological factors accelerate the growth of entrepreneurs (Mohanty, 2005). Theory of religious beliefs Max Webber was a famous sociologist and political economist of German origin. His writings in the early 20th century have tremendously influenced sociological, religious and political thinking today. His books have been recompiled and republished. In his book the theory of social and economic organizations edited by Parsons (1964) Webber asserts that entrepreneurship is a function of religious beliefs and the impact of religion shapes the entrepreneurial culture (p. 36). He argues that entrepreneurial energies are exogenous i.e. they are come from external factors, and are fuelled by religious aspects (p.37). Webber argues that the rise of capitalism in Northern Europe was due to the protestant theology which inspired many followers to engage in work, open up enterprises, accumulate wealth and make investments. This he calls the spirit of capitalism (Parsons, 1964). One factor spurring the creation of businesses in his theory is the inducement of profit, where people are motivated by the prospects of making a profit from their enterprise (Parsons, 1964). His theory proposed in a nutshell that, the Spirit of Capitalism arising from the protestant ethic therefore combines with the motive of profit resulting in the creation of many businesses. Needless to say, this theory has received heavy criticism over the years from contemporary researchers mostly based on the assumptions on which the theory was built (Karotayev et al., 2006). Karotayev eta l., 2006 for example noted that the promotion of literacy, education and learning by the protestant movement rather than the protestant ethic in itself resulted in the capitalism through the development of enterprises. Another yet related sociological theory of entrepreneurship was advanced by Everett E Hagen in his Theory of social change. He asserts that economic growth resulted from political and social change (Karotayev et al., 2006). His model shows that an entrepreneurs creativity was the main ingredient and driving force behind social transformation (change) and economic growth (Karotayev et al., 2006). Other social theories include theory of entrepreneurial supply advanced by Thomas Cochran and theory of group level pattern propounded by Frank Young (Mohanty, 2005). Economic theories Schumpeters Theory of innovation In his theory Schumpeter describes innovation as the central feature of economic development and an entrepreneur as the driver of change (Sweezy, 1943, Mohanty, 2005). He defines an entrepreneur as someone who perceives the opportunity to innovate by forming new enterprises (Sweezy, 1943, Mohanty, 2005). He views innovation as a form of creative destruction which is process of industrial mutation that incessantly revolutionizes the economic structure from within, incessantly destroying the old one, incessantly creating a new one (Sweezy, 1943, p. 95). The concept of creative destruction has been widely used in practice to refer to a situation where something new and more advanced replaces and destroys its predecessors. For example, Oil replacing Coal. The concept of innovation has been maintained as the core of entrepreneurship today. Innovation has been extended and expanded to include several aspects such as the introduction of new goods, the improvement of the quality of existing goods, the introduction of a new (cheaper, faster, more efficient) method of production, the discovery or opening of a new market, the discovery of a new source of raw material supply and/or the formation of a new organization (Burns, 2007, 2008, Gray, 1995, Lowe and Marriott, 2006). Schumpeterian theory of entrepreneurship furthered that big companies were mainly behind the drive of entrepreneurship as they had the resources and capital to engage in research and development activities (Sweezy, 1943). Schumpeter later complemented this position by contending that small companies were also drivers on entrepreneurship because their size allowed for flexibility and agility (Sweezy, 1943). The relationship between size, innovation and entrepreneurship has not seemingly been further established in the empirical literature. His position became controversial when he argued that both big and small companies are in the best position to innovate. This implies that size does not moderate innovation capacity. Some researchers criticize the stance of Schumpeter based on his assertion that individual business men as well as directors and company managers were all entrepreneurs. This stance undermines the role of risk, taking, creativity, idea generation, and innovativeness as an integral part of entrepreneurship (Baron and Shane, 2008, Shane and Venkataraman, 2000). Again, Schumpeter uses innovation as the foundation of his theory asserting that innovation was the main driver of entrepreneurship. This point is also subject to criticism as it uses innovation as a sole defining quality of an entrepreneur while undermining the role of risk taking, technical skills and organization abilities as key factors for entrepreneurship (Ward, 2005). Proponents of sociological and cultural theories of entrepreneurship will argue that this theory is limited in its view of the subject as it does not explain why entrepreneurship and entrepreneurial ability varies greatly across countries. Other economic theories of entrepreneurship include Knights theory of profit and Hayeks theory of market equilibrium (Mohanty, 2005). In the theory of profits, Knight views an entrepreneur as someone who takes risks and is exposed to uncertainty (Mohanty, 2005). FH Von Hayek in his theory of market equilibrium showed that market equilibrium is characterized by the absence of entrepreneurs. Though relevant these subsequent theories have not taken the pride of place in the literature. Cultural theories The basic tenet and argument put forward by cultural theorists is that entrepreneurship is a product of culture (Mohanty, 2005). Cultural theories of entrepreneurship explain the differences in entrepreneurial ability and spirit across different cultures. The major attraction of these theories is that they explain why some countries are underdeveloped while others develop and grow so rapidly. Other theorists mentioned above such as Schumpeter and Hagen have no explanation of this occurrence. Hoselitz theory of entrepreneurship supply Mohanty (2005) noted that Hoselitz theory posits that the supply of entrepreneurship is governed by cultural factors and culturally minority groups are the spark plugs of entrepreneurial and economic development (p. 49). This attempts to explain why certain socio-cultural groups have spurred development and small business growth in many countries; Mohanty (2005) quotes the examples of the Jews and the Greeks in Medieval Europe, the Indians in East Africa and the Chinese in South Africa. These culturally minority groups have been at the forefront of enterprise development, entrepreneurship and economic growth in these areas. Hoselitz was one of the earliest theories to contend that managerial skills as well as leadership abilities in addition to the drive to amass wealth were key to entrepreneurship (Mohanty, 2005). His theory is also in line with Max Webbers concepts of the protestant ethic and how it drives capitalism. This is through the realization that particular socio-cultural groups or classes foster economic growth through entrepreneurship. Hoselitz realizes the role of change as a stimulus for innovation in his Hypothesis of the marginal men (Mohanty, 2005). He posits that marginal men are best suited to make creative adjustments in times of economic change and through these adjustments are able to introduce better ways through genuine innovations in social behavior (Mohanty, 2005). The theory seemingly presents a holistic view of entrepreneurship by considering the influence of factors such as change, innovation, culture, social class, managerial as well as leadership skills, personal traits etc. Other cultural theories of entrepreneurship include Stokes theory of entrepreneurship (Mohanty, 2005). Psychological theories Psychological theories look at how the psychology of the society influences the supply of entrepreneurs (Mohanty, 2005). Although this strand of theories is not popular in the literature, it has received significant contributions from Schumpeter, Krunkel and Carland (Mohanty, 2005). Other theories One of the most esteemed management scholars of the last century was Peter Drucker. Incidentally, Drucker has contributed colossally to the development of the entrepreneurship theory and literature. He has written several papers over the years which have led to the advancement of knowledge in this area. Peter Drucker defined an entrepreneur as one who always searches for change, responds to it and exploits it as an opportunity (Deakins and Freel, 2009). His focus is on the attitude of an entrepreneur and how he views the world around him. Drucker notes that two factors lead to entrepreneurship; resource and innovation. He argues that innovation creates resource†¦ and resource is anything with an economic value (Mohanty, 2005; Deakins and Freel, 2009). The main contribution of Drucker is his view that an entrepreneur must not be the owner or creator but he who manages or executes is also an entrepreneur. His works point out aspects that can be considered as entrepreneurship which include; increasing customer satisfaction from a resource, increasing the perceived value of a resource, creating new value from an old product, converting a material into a resource, combining existing resources into a new and more productive configuration (Deakins and Freel, 2009). Drucker extends the view of entrepreneurship to non profit organization while emphasizing that the practice has a knowledge base, with concepts and theories and is not based on intuitions (Mohanty, 2005). Controversially, Drucker argues that entrepreneurship behavior rather than personality traits spurs and enhances entrepreneurship (Mohanty, 2005). Several writers in the area have argued against this point presenting empirical evidence to show that there is a high correlation between certain types of personality traits and entrepreneurship behavior (Ward, 2005). Druckers contributions still remain significant. Entrepreneurship as a process Baron and Shane, (2008) have extensively reviewed the literature on entrepreneurship building on early theories and propositions and have arrived at what they term the entrepreneurship process. This process involves a series of steps that a successful entrepreneur will take. Their model includes steps such as; Recognition of an opportunity, Deciding to proceed and assembling the essential resources, Launching a new venture, Building success and managing growth, Harvesting the rewards (Baron and Shane, 2008). The writers advocate a more holistic view of entrepreneurship from idea recognition through development. In their view, opportunities for innovation are external and they arise from three sources; Technological changes, political and regulatory change, social and demographic change (Baron and Shane, 2008). In conformance with the view of other writers such as Drucker, the researchers recognize various forms of innovation including; a new product or service, a new way of organizin g, a new market for existing products, a new method of production and a new raw material. This view is widely accepted and can be classed as contemporary as it is widely promoted in current entrepreneurship literature. Enterprise, Entrepreneurs and Entrepreneurship in the Events management industry (1000 words) Events management generally refers to managing event projects i.e. applying project management techniques to the management of events. Ramsbord et al., (2008) noted that event management involves several project management aspects such as brand analysis and consideration, analysis of event audience, creation of an event concept, planning and coordinating the event delivery. The authors also noted that other aspects such as event appraisal and event profitability are growing in significance as part of the event management concept. An event means several things to different people and variations will develop in terms of size of the event, the event audience, the significance of the event, the frequency of the event, the location of the event and the potential revenues to be generated from the event etc. In the context of event management however the word event takes a multitude of meanings. It includes corporate events such press conferences, other business conferences, corporate meetings (such Annual General Meetings), corporate anniversaries and product launches amongst others. It also includes corporate marketing programs such as opening of business sites and road shows. Events in this sense may also refer to corporate hospitality events such as award ceremonies, fashion shows, movie premieres, music concerts, music launches. It can refer to national events such as National days and sporting meets (Olympics, world cup, champions league games and English premier league games). Bowdin et al., 2006 reviewing se veral concepts of events resolved that an event is an organized occasion such as a meeting, convention, exhibition, special event, gala, dinner etc. which is composed of several yet different functions. They assert that it is temporary in nature, it is unique and it stems from management, program, setting and people (p. 14). Aspects involved in event management as noted by Bowdin et al., 2006 include venue surveys, site design, budget drafting, supply chain and logistics management, cash flow management, project scheduling, materials procurement, health and safety, technical aspects (sound, light, video), security and crowd management. As noted above, post-event appraisal and event profitability are increasing growing as a significant part of the event management discipline. This also constitute major concerns for entrepreneurs. The view of classical theorists such Webber and Schumpeter shows that profitability is that main push behind entrepreneurship. The business of event management is relatively new when compared to other businesses such as retail and transport. Recognition for the need for an event management service it self indicates entrepreneurship. Before too long along, event organizers had to manage the event without the need for any professional and experienced organizer. Today many organizations can outsource event management to professional organizations which have the skills, experience and resources to run such events. This has tremendously improved the success of events. Within the events industry several innovations have been made over time. Sign-Up Technologies, a small US firm has recently released its eticketing system which allows event promoters to sell tickets and collect customer information online. This eliminates the need for third party retailers who charge high commissions. It also expands the markets by allowing customers to easily access markets. The introduction of sophisticated video and sound technologies and new practices in stage design allows event managers to expand the capacity of events while ensuring that the customer experience and the quality of the event is not hampered. This helps to improve profitability. The use of new sophisticated surveillance and monitoring equipment has improved the cost incurred by event management companies. An Irish Event Management Company, EventSec LtD uses a mobile monitoring system that allows it to reduce manning at events (cutting costs) but improve security through effective and efficient monitoring. EventSec LTD has also found a new market for its product and has now worn a contract to engage in traffic management OWL Event management LTD current has gained fame in the events management industry through its use of contemporary technology in lighting, sound and video to improve the event experience of its customers. The firm also liaises actively with other firms to provide bespoke catering, security, cleaning and more services. This business model innovates by combining different resources in a configuration that serves a need. This comprehensive event management model improves the customer experience. OWL Event Management LTD also realized that exhibition stands where sometimes an important factor drawing potential customers towards exhibitionist. The design of exhibition stands has for a long time been taken for granted by firms. Most firms use stands that provide sitting space, a table and a shade. OWL Event Management has introduced its new range of stands which it provides to its customers. These stands are attention grabbing through their bespoke designs, their contemporary curves and th eir eye catching lighting. The firm argues that these stands keep visitors glued to exhibitionists thus facilitating the message delivery. The demand for these set up has helped the firm improve its profit position. SECTION B A reflection on my current entrepreneurial skills and  traits, and a discussion on how I plan to develop these in the future Entrepreneurial skills The literature and research in the area highlights several skills, traits, personalities and characteristics which should be possessed by successful entrepreneurs. One of the most holistic view of these has been provided by Ward (2005) in An integrated model for entrepreneurship and entrepreneurship. Ward (2005) asserts that entrepreneurs require a personality, technical skills and behavioral skills in order to be successful. The desired or winning personality traits according to his model include; Risk tolerance, Self confidence, Achievement oriented, Proactive, Innovative, vision, flexibility, high energy, uncertainty tolerance, Desire for autonomy, assertiveness, resilience, tenacity, self awareness, creativity, capacity to inspire and emotional stability. These personality traits help in the generation of winning ideas. These must be matched by technical skills and behavioral skills which will enable the entrepreneur to transfer these ideas to viable businesses through the establishment and management of the enterprise. As indicated by the model, the technical skills involved include; marketing, finance, business planning, strategic planning, human resource management, production management, legal issues, logistics management and quality management (Ward, 2005). The behaviora l skills involves include; communications, judgment, negotiation, creativity, decision making, delegation, customer-supplier relationship, motivation, problem solving and team working (Ward, 2005). The model indicates that all three types of skills are necessary for effective entrepreneurship. The model also shows that several external factors combine with these skills to determine the outcome of an entrepreneur. These external factors include, opportunities in the market place which may arise from uncertainty or changes (Ward, 2005). The model shows that the availability of resources in the external environment coupled with the entrepreneurs control over such resources moderates the outcome. Such resources include the other factors of production such as material, land, building (Ward, 2005). Self assessment; A reflection As an individual, I strongly believe that I am creative and innovative. I have always questioned the way things are done and thought of better ways of doing certain things. I adopt a proactive approach by thinking ahead. I am open-minded, flexible and always happy to embrace change. I am not dismayed by uncertainty but find uncertainty but find change and uncertainty as an opportunity to break the status-quo and enjoy new experiences. I will confidently say I fit Wards (2005) personality profile of an entrepreneur. With respect to technical skills, I have expounded my knowledge in several areas of business through my course learning and additional external reading. Despite my broad knowledge in the field of business, I am still unconfident about taking my ideas to the next level because I feel I lack the experience to by successful. I call this inertia. Most of my ideas only remain in my head. I am sometimes impressed with myself when my friends comment on how good my business ideas are. I however lack technical knowledge in legal issues and my knowledge on human resource management and logistics management needs to be improved. As concerns behavioral skills, I think I am a good communicator. This has helped my in my studies in building relationships with friends and creating alliances at work. I am good with team working and have been successfully involved in minor business negotiations. At certain times, I let my emotions get in the way of my negotiations and do end up regretting some of the decisions I make. I am working on being firm in my decision making and negotiations. I lack sufficient experience on certain areas such as delegation, motivation and problem solving. Plans for future development I plan to hone my entrepreneurial abilities by actually engaging in small scale ventures. I am currently setting up a small venture with a friend. The initial stages have involved drawing a business plan and meeting up with potential suppliers and customers. We have carried out market surveys and have taken a look at factors such as logistics, marketing, distribution and financial reporting. This experience has opened up my horizons and given me an insight of what entrepreneurship is all about. I also get very constructive feedback from my business partners. This helps me to amend and improve certain issues. Concurrent with the assertion of Ward (2005), external factors seem to play a huge role to the success of entrepreneurs. Some of the ideas, we have conceived cannot be implemented due to the lack of resources. Certainly, this current venture will not be my last or my best but it will allow me to develop my skills in the area. Aside from this, I also read books and listen to speeches from motivational writers and famous entrepreneurs. This inspires me to pursue my dreams as an entrepreneur.

Saturday, January 18, 2020

Discuss the portrayal of Indian society in this poem

Deception, written by Rabindranath Tagore is told through the eyes of a narrator, who is the husband of Binu. He tells a story of Binu and her husband and their life together in Indian society. In the poem the portrayal of Indian life, is illustrated through various aspects, such as arranged marriages; the class distinctions, Laksmi the goddess, the poverty and dowries. The class distinctions in Hindu society are called the Caste system. This is portrayed in the poem at several occasions. When Binu introduces Rukmini to her husband and explains that Rukmini needs money. ‘She looked me in the eyes, Bowed, withdrew to the platform where she stood clutching a pillar' This shows that obviously Rukmini was in a lower class than Binu's husband because of the way she reacted, she bowed to and then withdrew from his presence and stood at a distance. I think that Rukmini might have been in the ‘untouchable' caste because she did not consider herself worthy enough to even stand in the presence of Binu's husband. She had to go and stand at a distance while Binu explained Rukmini's need for money. The way that she bowed in front of him also portrays that she was lower class than him because she was showing him a sign of respect. In The Caste system the Jats determine which range of jobs you do. Marriage usually took place between people of the same Jat and people normally died in the same group. There are certain rules that say that people in different Jats cannot eat, drink or even smoke in each others company. The word clutching shows the fact that Rukmini was desperate and that she really need help, this also supports that she was in the untouchables caste. There are four groups which are called the Varna. There is also a fifth which are called the ‘untouchables'. The untouchables did not belong to any caste. They were called the Dalit. They were untouched by the four other castes. In some areas even their shadow touching a member of the Varnas was considered polluting. They worked in what was considered polluting jobs and were never accepted by society. The Highest status was called the Brahmins and this consisted of priests and intellectuals. I think that Binu's husband and Binu herself were part of this caste because it says in the poem ‘And began to read an English novel that I had bought' This shows that Binu's husband was very well educated because he spoke English and only the rich and high powered could afford to learn to speak English. This therefore supports the fact that Binu and her husband are from the Brahmin's caste. In the quotation ‘Whoever heard of such a thing? The woman was probably a sweeper or something equally disgusting' The harsh sounding of the word disgusting shows the contempt and hatred that the upper caste show towards the untouchables. It shows the fact that Rukmini was part of the ‘untouchables' caste because Binu's husband was saying that Rukmini had some equally disgusting job such as a sweeper. This therefore would have been considered a polluting job so she would not have been fit to been seen associating with. There is another quotation that supports the fact that there were huge distinctions in class. ‘†Where is Rukmini?† They reacted blankly†Ã¢â‚¬Ëœ This shows that Rukmini was very unimportant because even the people in the lower castes of the Varna did not have any sort of idea who Rukmini was, when Binu's husband asked after her at the station. The word blankly shows that even though Rukmini had worked and lived at the train station for years, she was still so irrelevant that no one had even noticed that she was there and that she had gone. The only recognised who she was when Binu's husband said ‘†The wife of Jhamru the coolie†Ã¢â‚¬Ëœ Rukmini was obviously so insignificant that they did not even know her by name and she used to work at the station. The only reason that they recognised her was because Binu's husband remembered the name of her husband. Then they only barely remembered who she was because they recognised the name of Rukmini's husband. ‘She lives in the row of huts by the well over there;' This also links the fact that Rukmini is in the ‘untouchables' caste because she lives in poverty. She did not live in a very respectably, she lived in a shack, by the side of the train station; she had no land and no money, not even able to find 25 rupees for her daughters dowry. She did not belong to one of the four Varna, so she was nobody of importance to bother about. The next subject that I am going to discuss is arranged marriages. I think that perhaps Binu and her husband had, had an arranged marriage because it says in the poem that ‘Left her parents-in-laws house for the first time since marriage' ‘Our meetings furtive' This shows that the couple had not met of their own accord, but that their parents have arranged for them to meet. They have only met secretly and on very brief occasions. This shows that there was an arranged marriage because you do not marry someone that you have only met a few times in your life. Parents when looking for a suitable husband for their daughter in arranged marriages have to look for certain things such as the social castes that they are in and financial status. It is the girl's parents that traditionally pay for the wedding as a gift to the newly wed couple. They shower the girl with presents that she is to give to the groom's family when she moves in. It is traditional that the bride goes to live in the groom's family. When the couple marry everything that once was the wife's now officially belongs to the husband. The quotation above says that Binu after living with her parents-in-law left there house for the first time. This supports the fact that Binu and her husband have had an arranged marriage. Another quotation that supports the fact that the couple had, had an arranged marriage is ‘The airless sequestration of the joint family' This portrays that the family have lived in very close contact with Binu and her husband. I think that maybe the family have been interfering with the couple. The word sequestration suggests the fact that the family have been interfering with the couple, because sequestration means enclosure, which suggests that Binu and her husband were enclosed with the family they did everything together. ‘Like the everlasting vermilion in the parting of laksmi's hair' Laksmi is the goddess of wealth and beauty. Laksmi is the household goddess and she is a favourite among women. She is depicted as a beautiful woman who has four hands. She is either sitting or standing on a full bloomed lotus, which stands for beauty purity and fertility. Her four hands represent the four ends of human life Dharma- righteousness Kama- desires Artha- wealth Moksha- liberation. In the Krishna avtara Laksmi comes to earth as Rukmini. This is particularly interesting since the Lady that Binu's husband was meant to give twenty five rupees to was also called Rukmini. I think that maybe the goddess Laksmi was testing Binu's husband to see whether he had any compassion for the people who were in lower castes than him. If this is so then the husband failed the test because he treated Rukmini with contempt and only out of pity did he give her two rupees? He then however, told Binu that he had given Rukmini the whole twenty five rupees. Rukmini based the whole of her last two months of life on the fact that her husband loved her so much that he would give twenty five rupees to a complete stranger who Binu had met and befriended at the train station. However, just before Binu died she told her husband this. Her husband was filled with guilt and repentance. He went back to try and find Rukmini and pays her the twenty five rupees that he owed her, so that it would ease his conscience. Rukmini had moved on and this was the husband's punishment. He had to deal with the fact that he had lied to his wife and now had to live with the guilt and desperation. This I think is the meaning of Laksmi being mentioned in this poem. The dowry is quite significant in the poem since it is the reason that Binu asks her husband to pay the twenty five rupees to Rukmini, and the whole reason that the husband feels so guilty at the end. A dowry is a gift that the bride's family give to the groom's family upon marriage. In some of the richer castes dowries are an exchange of wealth between too families which are intermarrying. In many countries the dowry is a large part of property which is either exchanged or given to the family. The dowry insures that the wife will not be badly treated by the husband because it acts as a forfeit from the wife's family to the groom's. ‘Bracelets, bangles, armlets for the dowry' This is what Rukmini asks the money for so that she can buy a suitable dowry for her daughter so that she will not be rejected by the husband. The dowry that Rukmini wants to give is not particularly extensive, so this also supports the idea that Rukmini is not particularly rich since in wealthy families large amounts of land and property are given as dowry presents. If the brides family do not give a dowry then it is seen as disrespect and the whole wedding can be called off, since the groom's family do want to marry into a family that either disrespect the rules of the dowry system or they are not wealthy enough to supply a sufficient dowry for there daughters wedding. This is therefore what Rukmini is saying in the poem, she is pleading to Binu because I think that perhaps she feels that she will get a better reaction out of a woman who has never really seen the world and has lived rather a sheltered life, than a man who is in one of the highest groups of the Varna. She is saying that if she cannot afford the dowry and if she does not give one then her daughter will be rejected from the marriage, which will be embarrassing for the family. Therefore, I conclude that the poet has used the portrayal of Indian Society to try and make people who are reading the poem understand the way that Indian Society actually works. The poet portrays the caste system in this prejudiced way because maybe he feels that the system is principally unjust. The Caste system has many floors, but it has brought some sort of order to Indian Society meaning that people are recognised and distinguished. The poet uses the portrayal of Indian Society very well to get the effect of the drama and desperation in the poem. The poor lady Rukmini needs money so that her daughter can get married she is desperate for help and pity from the rich. However the uncompassionate husband feels that Rukmini is unworthy of even touching his shadow.

Friday, January 10, 2020

Bridgeton Management Essay

The ACF plant had cutbacks throughout the 80s as a result of stiff competition caused by foreign competitors entering a market that was dominated by the US auto parts suppliers. As a result of declining market share, ACF is not only in competition with other suppliers but also other Bridgeton plants. The gross profit is declining due to increased costs in direct labor and direct material since 1987. Direct materials cost increased due to the high cost of steel in producing the manifolds. Direct labor cost increased due to the plant using people that were in the retained job pool by the union. More overhead cost was being allocated to remaining products when muffler/exhaust and oil pans were outsourced; as a result manifolds have absorbed a higher cost and are on the brink of being outsourced. Direct labor being cost driver for Overhead allocation, the manifolds product bears a huge portion of the cost of overhead. With the trend in the industry changing and that the manifolds product is as such not yet incurring a loss, I would not recommend it being outsourced for the following reasons: 1. As two important lines – muffler/exhaust and oil pans being outsourced, the Overhead rate significantly increased from 435% to 566%. Despite of significant improvements in the production of manifolds and reduction in overall overhead costs, the fixed costs associated with other lines was burdened on to the manifolds product line. If outsourced, possibly the manifolds burden (like the muffler and oil pans) would shift to another product, which would in turn result in the plant shutting down. 2. As the auto industry is driven more by machines and labor and as plants being more machine intensive than labor intensive, having direct labor, as the cost driver for overhead allocation could be incorrect. The plant should have overhead allocation based on machine hours instead, which would give a better allocation base. 3. If emission standards increased, which would be in favor for the plant, they could increase the selling prices of their manifolds. In the auto industry is could be very likely of the industry demanding a higher emission standard that could only be profitable to Bridgeton.

Thursday, January 2, 2020

Rhetorical Appeals in Repeal the Second Amendment - Free Essay Example

Sample details Pages: 3 Words: 1027 Downloads: 6 Date added: 2019/03/20 Category Law Essay Level High school Tags: Gun Control Essay Second Amendment Essay Did you like this example? American citizens are familiar with the words The Second Amendment, and speak about it with strong feelings. Gun control and gun rights has become more of a controversial issue since the recent increase in mass shootings, deaths, and injuries. In Repeal the Second Amendment, Ron Elving argues that although many American citizens want more gun control, changing or removing the Second Amendment would be impossible because of the difficult amending process. Don’t waste time! Our writers will create an original "Rhetorical Appeals in Repeal the Second Amendment" essay for you Create order Elvings initial goal is to inform his audience, which are the American people in favor of repealing the Second Amendment and the people who want to keep it, what it would take to repeal the amendment and persuade them to agree. He makes his appeal by using ethos, logos, and pathos and gains the readers trust by using emotion, including credible sources, and citing facts from scholars, President Trump, and members of Congress. Elving begins by explaining the strong and sometimes bitter feelings Americans have towards the Second Amendment. He goes on to talk about recent shootings that have caused people to fight about gun rights and gun control. He argues that many people are in favor of repealing the Second Amendment, but Elving gives reasons on why its not possible. His solution to this problem would be to add restrictions to the Second Amendment, but this is also an issue that would not be so easy to make happen. Towards the end he also gives many examples of what America would have to overcome if there was no more Second Amendment. They would face challenges and it would physically be impossible to take away individual gun ownership in a country where so many citizens own guns- and care passionately about their right to do so? (Elving). Although he does a great job making his argument, he starts to lose his momentum when he talks about the Zombie amendments (Elving). By bringing these up, he strays awa y from his main argument and loses his influence and emotional response from the audience. He then picks it back up and drives his argument home. Elving does a good job making emotional appeals by bringing up past shootings and using words that would appeal to someones emotions. He does a good job making logical appeals by using statistics and credible sources, and does a good job making an ethical appeal by using basic vocabulary that anyone with basic knowledge could understand. Elvings use of pathos in this article successfully appeals to the readers emotions. For example, he opens up by talking about the feelings Americans get when they hear the words The Second Amendment. He uses words such as forceful, vehement, bitterness, and blame (Elving). He uses these words to appeal to the audiences emotions and to point out the two sides there are when it comes to the Second Amendment. Theres a side that feels supportive of the Second Amendment and a side that feels bitter towards it. He also then brings up the Parkland FL. shooting that caused a stir in the discussion of gun control and gun rights. By mentioning the 17 people that were killed and the movement that started in response to the shooting, it brings about an emotional response from the reader and makes the reader feel sympathetic for the people involved in the massacre. Along with the strong pathos appeals, Elving uses logos appeals by citing statistics and giving logical reasons on why repealing the Second Amendment would be impossible. Logos is Elvings major appeal. Throughout this article he uses historical information about the Second Amendment. He goes into detail about how Congress has tried many times to put restrictions on this amendment, but the attempts at strengthening them have failed (Elving). This proves that he has done his research and also strengthens his argument. Another example of logos seen in this article is when he says, If 70 percent of Americans want more gun control and the Second Amendment stands in their way, why shouldnt they be able to do something about it? (Elving). He includes the statistic about 70% of Americans wanting more gun control, which strengthens his credibility. In this quote he is also appealing to the peoples emotions who want to repeal the Second Amendment. He is letting them know that he agrees that if most Americans want to do something about Second Amendment, then something should be done about it. Elvings use of ethos supports his argument and strengthens his credibility. His use of basic vocabulary appeals to almost any person and his language and way of writing is easy for almost any audience to understand. Elving also strengthens his credibility by explaining how the meaning of the second amendment has been argued over since the 1700s (Elving). This shows the audience that he has a great understanding of the history of the Second Amendment. Hes also giving us a look into what sides have been taken and why people choose to take that side. He also uses quotes from President Trump and Obama and scholars, which helps to convince his audience that he is credible and makes them more interested in reading (Elving). Elving also proves his credibility by bringing up the Parkland FL. school shooting and mentioning how 17 people were killed (Elving). This makes an ethical appeal, and shows that he did his research on this topic. Elving beings this article by effectively using ethos, logos, and pathos to strengthen his argument on repealing the Second Amendment and trying to persuade the audience to agree with him. Although he loses his power and momentum by shifting his focus to the Zombie amendments in the middle, he does a good job bringing his momentum back and finishing out strong. He effectively makes his argument that although most Americans are in favor of repealing the Second Amendment, it would take historically difficult and it would change the United States to be a much more different place than we know today. Readers can see by the reasons given by Elving that repealing the second amendment would fail. Work Cited Elving, Ron. Repeal The Second Amendment? Thats Not So Simple. Heres What It Would Take. NPR, NPR, 1 Mar. 2018, www.npr.org/2018/03/01/589397317/repeal-the-second-amendment-thats-not-so-simple-here-s-what-it-would-take.